In a bid to heat up the premium flagship smartphone segment, Taiwan-based company HTC on Thursday launched its flagship HTC 10 for the Indian consumers that will compete with the likes of Samsung Galaxy S7/S7 Edge, iPhone 6S/6S Plus and LG G5.

HTC 10
HTC 10

HTC also announced the launch of HTC One X9 device and four other smartphones — HTC Desire 628, Desire 825, Desire 830 and Desire 825.

The Rs.52,990 HTC 10 sports a metal unibody design, a 5.2-inch quad-HD (2560×1440 pixels), Super LCD 5 display with curved-edge Gorilla Glass protection.

The company will start shipping the smartphone from June 5 and the first 500 customers will get a free “Ice View” cover, the company officials said here.


HTC 10 runs on Android 6.0 Marshmallow paired with Sense user interface (UI) on top of it. It is powered by a Snapdragon 820 quad-core processor clocked at 2.2GHz along with 4GB of RAM.

The device supports 4G connectivity and packs HTC’s BoomSound with Dolby Audio speakers. It has 3,000mAh battery and a USB Type-C port as well.

The smartphone will also ship with Hi-Res audio headset in the box to allow users to have more richer music listening experience.

The smartphone comes with 32GB internal memory that can be expanded to 2TB via microSD card.

The 12MP laser auto-focus camera at the back comes with ‘UltraPixel 2’ technology to ensure high-quality pictures. It also has a 5MP autofocus front camera.

Both the cameras are equipped with ‘Optical Image Stabilisation’. The rear camera supports 4K video recording with Hi-Res audio and comes with an f/1.8 aperture.

With Quick Charge 3.0, you can get 50 percent charge by plugging in for just 30 minutes, HTC said.

HTC unveils Rs.52,990 flagship smartphone in India