Companies in India rely more on IT as a backbone for growth

Mr. Anuj Mathur CEO Q3 Technologies
Mr. Anuj Mathur CEO Q3 Technologies

Mr. Anuj Mathur CEO Q3 Technologies talks to Estrade Editorial Team about growing need of Enterprise Application, Artificial Intelligence and future plans for Q3 Technologies. Excerpts:

1.        Tell us about Q3 Technologies and services offered by it?

Q3 Technologies is a Software Engineering Services Company in business for over 20 years and a Software services team of about 500 resources. We are a Leading Provider of 3 critical services for the modern IT enabled organization – Technology Consulting Services, Application Development Services & Infrastructure Management Services for Medium to large sized businesses across the world.


2.      What is your geographic range?

Q3 has acquired over 200 customers across 21 Countries! We maintain sales offices in the US, Germany and London, as well have Spanish and German native speaking Sales people on our rolls. We also have a series of active partners in other parts of the world.


3.      What is the demand for Enterprise application in India?

We see the demand for Enterprise applications continue to grow significantly in India. In a report published in October 2014, Gartner had said that the enterprise software market in India was projected to reach $4.2 billion in 2014, a 13 per cent increase over 2013 revenue of $3.7 billion, according to Gartner, Inc. The market was projected to total $4.7 billion in 2015.

As companies in India rely more on IT as a backbone for growth and competitive advantage, enterprise applications are becoming a crucial factor in the overall IT strategy. This demand is further accentuated by the growth of the mobile, social and data ecosystem driven by a greater demand for customer satisfaction requiring a more agile and responsive enterprise.


4.      How do companies find Q3 Technologies Software? What is your marketing strategy?

Our marketing strategy is to promote ‘Engineering skills’ as our capability, along with a ‘refreshingly honest’ approach to Business dealings and customer relations.

Our Business Development team intelligently Segments the market for us and we proactively approach them through noninvasive lead nurturing programs. In addition we maintain an active Website, Public Relations and Event participation program through the year to ensure Q3 and the markets get exposure to each other.


5.      You were involved in developing Artificial Intelligence Engine, where do you think Artificial Intelligence positions itself; Astrophysicist Stephen Hawking once said that AI could spell the end of the human race? Your views.

Artificial Intelligence in various forms is already a reality today. Robotic assembly lines are a norm. Automated online assistants are common and natural language processing technology is being perfected. People routinely accept driverless trains and computer driven cars are a not too distant reality. Artificial Intelligence therefore has positioned itself as a commercially viable technology and applications are being developed with A.I. in the fields of transportation, manufacturing, customer service and entertainment.

 While robots may perform specific or repeated functions, real A.I. describes something that can actually be “smart”, make real time decisions, adapt to usage patterns, and learn from past behavior. “smart” A.I. becomes much more commercially valuable than simple automated labor. However artificial intelligence has limitations and requires immense computing power. Given today’s computing solutions, I am not too worried about robots taking over the human race in the foreseeable future.


6.      What does Q3 Technologies have in store for the rest of 2015?

Over the past decade Q3 Technologies has developed a solid foundation of skills and expertise essential for developing high end enterprise scale applications. Today Q3 is working with customers all over the world including Fortune 500 clients, helping them with enterprise IT solutions and services. In 2015 Q3 plans to expand its services portfolio to include IT and Applications Helpdesk services in addition to its Technology Consulting and Software Development offerings. On the Retail business vertical Q3 also plans to introduce products for Sales Force Automation (SFA) and Distribution Management along with its full services portfolio for Retail.

Companies in India rely more on IT as a backbone for growth