ECUBE WINDOORS is one of India’s rapidly growing fenestration brand having a wide variety of product lines such as uPVC window systems, Pre-finished wooden doors, Aluminum window systems and Facade solutions. The company provides end to end solutions for windows, from designing, manufacturing to installing window systems. Mr. Arjun Srinivasan, Director, ECUBE WINDOORS is a second generation entrepreneur, completely taking care of the business and he has incorporated best practices in the operational side of the business.
- Team Estrade: Give us an understanding of your company’s journey since its inception?
Mr. Arjun Srinivasan: ECUBE WINDOORS has grown to be a preferred partner for window and door solutions, with installation covering an area of close to 2 million sq. ft.,we have worked with some of the most prestigious builders in the industry. With quality and durability as our prime motto, over the years we have manufactured products that are lead-free along with a “tropical” high-UV-radiation formulation. As ECUBE WINDOORS advanced, we kept expanding our product line from uPVC window systems, Aluminium window systems, Façade solutions to Pre finished wooden doors.
- Team Estrade: How do you see the Windows and Doors market in India today?
Mr. Arjun Srinivasan: In the current scenario, clients prefer window and door systems that are aesthetic, durable and energy efficient. With India being that of a tropical climate, products that provide thermal insulation and that also have good acoustic insulation will provide maximum comfort to interiors as well as save on energy consumption. With the “Green Building” concept on the rise,such products have a great share in the market.India is price sensitive market. uPVC Window systems and Doors will become an automatic choice for the Indian customers in the near future as it is eco-friendly, cost effective and comes with numerous designs compared to the conventional products available in the market.
“uPVC Window systems and Doors will become an automatic choice for the Indian customers in the near future”
- Team Estrade: In the next two years, what are the two trends that will define the future of the industry?
Mr. Arjun Srinivasan: Wrapped window and door systems have become a trend setter and are being widely accepted in the fenestration industry. It is a product that is exceptional in functionality,aesthetically appealing and is set to revolutionize interiors along with its energy efficient features.
Prefinished wooden doors that are light weight, durable and highly efficient are the future for wooden door systems. The highlight of these products is that they are ready to install at site without any challenges.
- Team Estrade: Are you concerned about environmental and social sustainability in your work? If so, what role does green building play into your work?
Mr. Arjun Srinivasan: ECUBE WINDOORS is a member of the Indian Green Building Council. Our uPVC window systems are lead free and come along with a tropical high UV formulation. ECUBE WINDOORS also promotes the European concept of using light weight door infills that are eco-friendly for the manufacture of prefinished wooden doors.
“Prefinished wooden doors that are light weight, durable and highly efficient are the future for wooden door systems”
- Team Estrade: What is your ultimate goal when it comes to your work? What does Ecube Windoors aim/want to be remembered for?
Mr. Arjun Srinivasan: ECUBE WINDOORS would like to be remembered as a holistic solution provider for window and door systems to various industries.
- Team Estrade: What does EcubeWindoors aim for next?
Mr. Arjun Srinivasan: ECUBE WINDOORS aims at bridging the gap between the end customer and the awareness about the various options of windows and door systems. Customers must be imparted with the knowledge of various door and window systems and how it benefits their surroundings, keeping in mind aesthetics as well as exceptional in functionality. The paradigm shift from a price conscious customer to quality conscious customer is what we look to mould by constantly providing awareness about the product and its advantages.
Prefinished products are the future of fenestration industry: EcubeWindoors