Five years after its split with Japanese partner Honda, the country’s largest two-wheeler maker Hero MotoCorp on Thursday launched its first in-house developed motorcycle new Splendor iSmart 110.
Priced at Rs 53,300 (ex showroom, Delhi), the bike has been built on a completely new chassis and frame. Though work on the new bike started a couple of years ago, it has come out of the company’s new Jaipur-based R&D unit, the Centre of Innovation and Technology that was inaugurated in March this year.
“It is a fulfilment of dreams. The first internally designed and developed motorcycle has come out of our R&D centre. There is a huge amount of work going on at the centre and results will be seen over the next several months,” said Pawan Munjal, chairman, managing director and chief executive officer at Hero MotoCorp, which enjoys a 39% share in the domestic two-wheeler market.
The BS IV compliant bike is loaded with an array of safety, comfort and utility features and promises a better mileage. Splendor is the largest selling motorcycle brand from the company and 28 million units have been sold so far. The Splendor has received many facelifts and refreshes.
Hero to ride first in-house developed motorcycle
